Azoma wants to help brands win the AI shopping race. See the pitch deck that helped it raise $11.2 million.
Azoma helps brands get their products discovered by AI shopping agents.Its platform measures brands'…
Influencers have a baby boomer problem
Influencer marketing to baby boomers hits different — and not in the way brands…
I left successful corporate jobs to start Uppababy. Suddenly, my family was living on PB&Js.
This as-told-to essay is based on a conversation with Bob Monahan, cofounder of UPPAbaby.It…
Burnham brands ban on football fans drinking alcohol in stands as ‘discrimination’
The prime minister opposes the law - in place since 1985 - and believes…
Grindr is betting big on IRL marketing. There’s a very digital reason.
Grindr became one of the world's best-known dating brands by helping men meet each…
‘Diary of a CEO’ star Steven Bartlett will bet up to $400 million to build a new generation of star creators
Podcast star Steven Bartlett is joining with Authentic Brands Group to invest up to…
Brands v country – Kerr ramps up kit battle after latest victory
Josh Kerr celebrated becoming Great Britain's first Ultimate Champion by making a clear point…
Brands are pushing influencers to hide their paid deals
Brands have a proposition for influencers: What if you didn't make those pesky #ad…
Seeking nominations for the most innovative influencer marketers for brands in 2026
Business Insider is seeking nominations for the most innovative influencer marketers who work for…
Nutella’s empire is making a multibillion-dollar play for America’s snack market
Baby Ruth, Butterfinger, Froot Loops, Frosted Flakes.They are all now owned by the same…
The dream of serving ads to AI agents has hit a snag
Brands including Ally Bank and the Project Management Institute recently began testing ads on…
Allingham’s bid for the perfect double
David Allingham's charge towards the British Superstock Championship has become one of the most…
Summerween is in full swing with candy brands leaning harder into the trend
The last few years have seen the start of Spooky Season creep earlier on…
A debate is brewing over the risks and rewards of serving ads to AI agents
Ads designed to influence AI agents rather than human consumers are emerging as a…
Niche brands are finding online reach through Sam’s Club
Sam's Club wants to become the place where premium local brands go national.The wholesale…
Phoebe Gates’ shopping app Phia is in damage control mode and offering refunds after a payment scandal
The shopping startup cofounded by Bill Gates' 23-year-old daughter, Phoebe, is doing damage control…
