Brands like Home Depot, Intuit, and Booking are betting bigger on ChatGPT ads, new data reveals
OpenAI is getting a lot less shy about putting ads into ChatGPT.If you use…
New court docs show how MrBeast woos brands like Slack and Walmart
How much does it cost to run an advertisement with MrBeast, the world's top…
AI-driven memory crunch jolts India’s smartphone market
In other words, OnePlus is retreating to markets where it can still turn a…
Meta is pushing AI ads hard — and causing chaos for brands
Meta is pushing advertisers to use its AI tools — and results are proving…
America’s World Cup run may be over, but these US brands are still winning fans
The US can no longer win this year's World Cup, but the country, and…
Why managing a brand’s reputation is more complex than ever in the age of AI
It's no secret that many unofficial channels — like Reddit threads or customers posting…
CMOs need to show results, but they also need inspire their brand and teams, says Meta’s Alex Schultz
Chief marketing officers are measured by results, not creativity or awards, and must do…
I ranked 4 store-bought hot dog brands. The winner was perfect for a July 4 cookout.
I didn't think Sabrett's less-than-flavorful hot dogs warranted their higher price tag.The hot dog…
How 6 top CMOs are working to make their brands show up on AI platforms
"What's your AI search strategy?" might not seem like a hot topic on the…
Search is getting an AI overhaul. This startup says it can help e-commerce brands keep up.
Andrew Lissimore grew his e-commerce business, Headphones.com, by cracking search engine optimization (SEO).When ChatGPT…
In an AI world, taste is a competitive advantage for brands
AI is enhanced by human creativity, making originality more crucial in marketing strategies today.Brands…
Being “intentional” with content will help brands win in GEO, says Chime’s top marketer, Vineet Mehra
"The marketers that are going to win in organic growth in this next era…
Creativity strikes back at the Cannes Lions advertising festival
At this year's Cannes Lions ad festival, human creativity wrested the spotlight back from…
How brands banned from the World Cup became the story
When we try to suppress something, we often make it more visible - and…
The executive behind M&M’s says this is marketing’s most overlooked skill
After more than two decades at Mars, overseeing iconic brands like M&M's, Skittles, and…
This ‘anti-bot’ startup wants to pay you to interact with brands. Read the pitch deck it used to raise $18.5 million.
EarnOS, a startup that pays people to interact with brands online to ensure they…
