Brands are pushing influencers to hide their paid deals
Brands have a proposition for influencers: What if you didn't make those pesky #ad…
Hebrew cheers in Queens: Israeli teen Dan Brand makes his mark at US Open juniors
For Brand, ranked No. 20 in the world in the International Tennis Federation junior…
Brand sacks execs over ad showing woman pushed over
American brand Good Good sacks three senior executives following a backlash over an advert…
BaladAPP is Santos FC’s new sponsor
Part of the Ticketmaster group, BaladAPP is one of the largest companies in Brazil's…
Axe is betting Gen Z is ready for a whiff of Y2K
Unilever's deodorant brand Axe has spent the past decade evolving from the bro-y, hypersexualized…
inDrive rewards ‘Super Mum’ Driver with brand new car
inDrive, a global mobility and delivery services platform, has honoured Felicity Eseke, the 'Super…
Callaway drops golf brand over sexist video row
Golf club manufacturer Callaway ends its partnership with content creator Good Good with immediate…
A biopic, a coffee brand, and dog treats among Dolly Parton’s business projects still to come
"Dolly worked up until the day she died," her manager says, as her upcoming…
Good Good Golf and the high cost of an unfunny joke
In golf, one error can wreck an entire round. In advertising, one error can…
Genesis wants to move like a startup. Hyundai gives it the muscle to scale like an auto giant.
Genesis is, by now, a nearly 20-year-old name.When Ted Mengiste joined the Hyundai brand…
Golf brand apologises for advert that shows woman being pushed over
Content creator and golf brand Good Good has apologised and removed an advertisement for…
As they return to the UK, Harry and Meghan search for a brand that sticks
They will not be working royals when they come back. So what could they…
Neutrogena responds after Hayden Panettiere’s comments about the brand resurfaced following her death: ‘We made her feel unsupported’
Neutrogena has responded to backlash from fans after comments Hayden Panettiere made about the…
Real Madrid remain the world’s most valuable football brand, now worth €2.4 billion
Real Madrid have retained their position as the world's most valuable football club brand,…
Why Gen Z loves going to the movies, YouTube as Hollywood’s new proving ground, and other insights from MoviePass’s CEO
"The Odyssey" and "Spider-Man: Brand New Day" brought crowds of movie fans to theaters…
Bashing AI data centers makes its way into brand marketing with new Jason Kelce ad
Bashing AI data centers is all the rage, and brands are cashing in. "AI…
