An AI chief for one of the world's largest banks says tokenmaxxing is a 'vanity metric'

• BNP Paribas CIB’s AI chief officer says tokenmaxxing can be a “vanity metric.”
• Instead, he said his team measures AI ROI against revenue and productivity.
• His comments come as some tech firms like Amazon and Uber question the ROI of AI spending.

But he said his approach differs from companies that focus heavily on AI usage metrics.

“We didn’t say, ‘use the tool, do your best,'” he said. “We did the opposite of that,” he said.