Payroll startup Remote says it grew revenue 50% per employee without adding headcount

This has reduced Remote’s hiring plans, but hasn’t caused any job cuts, van der Voort says. He also noted that the company had not been planning a big recruitment campaign to begin with. “But certainly in some departments our plans were to hire more people than we did. [… ] What we’re doing now very actively is evaluating: ‘Do we actually need more people, or do we want to spend more time on upskilling the people that we have to use AI tools, and directly spending more money on AI?’.”

His role is to “make sure that the company doesn’t run out of money and grows as fast as possible,” but rising AI costs aren’t a concern for him. “Our spend on AI is increasing, but we keep track of it, so it’s something that we’re happy with; and because we become more efficient as a company, we have some space to spend that on AI and those initiatives.”

Remote’s trajectory offers one of the cleaner data points yet in the broader conversation about AI’s real business impact. The company isn’t just using AI to move faster — it’s using it to restructure how it scales. More revenue per employee, deferred hiring, and an expanding product surface area without proportional headcount growth is the operating model many companies are chasing.

Another reason why van der Voort is happy with AI is that it has improved his own role. “This adds a whole new fun angle, I would say.”