Gillette Stadium's 2026 World Cup transition involved a lot of tape. Here's why

Gillette Stadium has been transformed into Boston Stadium for the 2026 World Cup, with most references to the arena’s typical name being covered up as part of FIFA policy.

From the name displayed on the side of the 64,146-seat stadium to the massive “Gillette” logo atop the 22,200-square-foot video board, all vestiges of the stadium sponsor are currently under wraps.

That includes several small Gillette Stadium logos that appear on seat decals throughout the lower level of the stadium.

As was first pointed out by Kyle Sheldon, small pieces of blue tape had been attached to seat decals throughout the stadium to cover the reference to it being “Gillette Stadium.”