Aspira engages consumers at RCCG campground with Viva, Oracare
Aspira Nigeria Limited, makers of Viva Detergent and other household care products, recently engaged…
Read food labels before purchase, consumption – NAFDAC DG urges Nigerians
The National Agency for Food and Drug Administration and Control has urged Nigerians to…
Amaechi: Electricity consumers react as Atiku vows to scrap Band A tariff, restore full subsidy
Electricity consumers have reacted to a proposal by Rotimi Amaechi, former Rivers State governor…
In a world driven by demand generation, CMOs must be the expert on the customer, says Mars’ Gabrielle Wesley
Demand generation is a top priority for brands, said Gabrielle Wesley, CMO of Mars…
Amaana Oil: Sealed value, honest price, no compromise
The typical Nigerian market is made up of branded and unbranded cooking oils. For…
First Microsoft, now Apple: Sam Altman keeps breaking up with Big Tech.
A year ago, OpenAI seemed like it had an untouchable lead in the AI…
If AI wins, ‘made by humans’ could be a very good business
The global economy is increasingly hinging on the notion that AI will be inexorably…
Lagos government cautions consumers against buying rotten tomatoes
The Lagos State Government has warned residents against buying or consuming spoiled tomatoes, popularly…
Good things are coming in smaller packages as household budgets tighten
With US shoppers under seemingly never-ending strain, large consumer product companies are finding success…
Be transparent to electricity consumers – Abia govt tells electricity companies
Abia State government has told electricity generation and distribution companies operating in the State…
FCCPC resolves 15,000 consumer complaints in Lagos
Lagos Zonal Office of the Federal Competition and Consumer Protection Commission, FCCPC, has resolved…
Razzl City Tour connects consumers through culture, community pride
Razzl, the carbonated soft drink brand from Ultimum Limited, recently showcased another symbolic expression of its Razzl Your…
AI was supposed to win people over by now — it hasn’t
Some in Silicon Valley may think this stems from a messaging problem: that perhaps…
Sixty percent of U.S. consumers say ‘AI’ in brand messaging is a turnoff, survey finds
Getting cited by AI is easier than earning consumers' trust, according to a new…
Lagos warns consumers as sellers allegedly alter expiry dates on products
The Lagos State Consumer Protection Agency, LASCOPA, has warned consumers about expired and near-expired…
Slop bowls are getting their groove back
The old recession playbook said consumers under financial pressure would trade down to the…
