Jayda Cheaves Wants to Own the Feminine Hygiene Aisle. Girl Wipes Is How She Plans to Do It.
The 28-year-old mogul behind Waydamin and Jayda Cheaves Beauty just entered a category no…
Under-eye patches aren’t just skincare anymore. Now, they’re a flex.
Logomania may be "out" in fashion, but that's certainly not the case in beauty.Wearing…
How Americans’ skin became a K-beauty craze
A Korean beauty treatment is taking the skin care world by storm. It's made…
Gift Her a Feeling: The Most Thoughtful Gifts for Moms in 2026
Buying a gift for your mom sounds simple until you're actually doing it. She…
Celebrity Dermatologist Dr. Macrene Alexiades Says Consistency Comes Before Cosmetic Procedures
Glowing skin doesn't begin with a trip to the treatment chair. Instead, it starts…
The Flock backlash is coming for retail
City governments have felt the heat to drop their contracts with Flock Safety.Now, retail…
The Barbie & K-Beauty Nose: Where Is Everyone Getting Them Done?
Your TikTok algorithm has been doing its job and you've seen the before-and-afters: the…
Healthy Living Bigger Than Products Like Kratom That May Be Practical Choices
A specific product or habit is not the driving force behind a happy, active…
Pinterest’s AI now turns beauty Pins into action plans
Pinterest on Tuesday showed off a new feature that will leverage AI to take…
How to Prevent Cyclosporiasis: The Symptoms to Look for & Treatment
A microscopic parasite is making people sick across the country this summer, and health…
Coree Moreno Reveals How He Gets Zendaya and Chase Infiniti’s Hair to ‘Perform’ All Day Long
Coree Moreno tells ET how he gets Zendaya, Chase Infiniti, and Cynthia Erivo's hair…
Celebrity Hairstylist Travis Ogletree’s Golden Rules for Shiny, Sun-Kissed Locks All Summer Long
Bright, glossy hair is always in demand during the summer, but between heat, humidity,…
Nivea’s Health: What Type of Cancer Is the R&B Singer Battling?
The fan-favorite 'Don't Mess with My Man' artist opened up about her cancer battle.
The Hair Extension Bar™ is changing the game.
Hair extensions are no longer a secret or reserved for a dramatic before-and-after or…
Celeb Plastic Surgeon Dr. John Layke Shares the Sneaky Summer Skincare Mistakes You Might Be Making
Summer is officially glow season, but some of your favorite warm-weather habits could actually…
The Celebrity Hairline Effect: What Makes a Hair Transplant Look Natural?
The most convincing transformation is often the one you cannot immediately identify. A sharper…
