Meta now lets AI agents handle the boring parts of WhatsApp Business setup

In Meta’s case, the AI agent will handle much of the busywork involved in the WhatsApp Business setup process, like creating the company’s WhatsApp Business account, adding and verifying its phone number, registering it for access to the Cloud API, checking the business’s Terms of Service, and more.

Businesses will also be able to use the AI agent for other tasks, like describing a messaging template they want the AI to create or having the agent edit an existing template. Plus, they can test messages and webhooks and monitor things that may previously have quietly failed, like the Terms of Service, payment method, and Business Verification.

During setup and configuration, Meta’s other MCP server, Meta Social Technologies MCP, can also be used to discover API endpoints, search documentation, and help troubleshoot errors, the company noted.